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Privacy Policy for Auto Scale
Effective Date: 12 January 2025

1. Introduction
Auto Scale is committed to protecting your privacy and ensuring that your personal information is collected and used properly, lawfully, and transparently in accordance with applicable data protection laws, including the Protection of Personal Information Act (POPIA) of South Africa.
By using our website and services, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Information We Collect
We may collect and process the following types of personal information:

  • Full name

  • Email address

  • Phone number

  • Business information (e.g., dealership name, revenue range)

  • Any information you provide via forms, bookings, or communication channels

We may also collect non-personal data such as:

  • IP address

  • Browser type

  • Device information

  • Website usage data (via cookies and tracking tools)


3. How We Collect Information
We collect information through:

  • Website forms (lead forms, contact forms)

  • Appointment scheduling tools (e.g., Calendly)

  • Messaging platforms (e.g., WhatsApp, email)

  • Advertising platforms (e.g., Facebook/Meta Ads, Google Ads)

  • Cookies and tracking technologies

4. How We Use Your Information
We use your information to:

  • Contact you regarding your inquiry or application

  • Qualify you for our services

  • Deliver marketing and advertising services

  • Improve our website and user experience

  • Send follow-ups, updates, and relevant offers

  • Comply with legal and regulatory obligations


5. Sharing of Information
We do not sell your personal information.
We may share your data with trusted third parties, including:

  • CRM and automation platforms (e.g., GoHighLevel)

  • Marketing and analytics tools (e.g., Meta, Google)

  • Payment processors (if applicable)

All third parties are required to handle your data securely and in compliance with applicable laws.

6. Data Security
We take appropriate technical and organizational measures to protect your personal information against:

  • Unauthorized access

  • Loss or misuse

  • Alteration or disclosure

However, no method of transmission over the internet is 100% secure.

7. Your Rights (POPIA Compliance)
You have the right to:

  • Access your personal information

  • Request correction or deletion

  • Object to processing of your data

  • Withdraw consent at any time

To exercise these rights, contact us at: [Insert Contact Email]

8. Cookies and Tracking
Our website uses cookies and similar technologies to:

  • Enhance user experience

  • Track website performance

  • Support marketing campaigns

You can modify your browser settings to decline cookies if you prefer.

9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

10. Data Retention
We retain personal information only as long as necessary for:

  • Business purposes

  • Legal compliance

  • Resolving disputes



11. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.

12. Contact Information
If you have any questions about this Privacy Policy or how your data is handled, contact:
Auto Scale
Email: info@autoscale.co
Phone: 065 090 7663

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